Booking pages that convert visitors into clients

Your booking page is often the first impression clients have of your business. Create custom-branded booking pages that match your website, build trust, and guide visitors to complete appointments. Mobile-first design, easy customization, and seamless integration help you turn interest into confirmed bookings.

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Why booking pages matter for conversion

A professional booking page is more than a scheduling tool—it's a conversion asset. When clients see a booking experience that matches your brand and website, they feel confident completing their appointment. Branded booking pages reduce abandonment, increase trust, and turn more visitors into confirmed bookings.

Higher Conversion Rates

Custom booking pages with clear service descriptions, staff profiles, and payment options guide clients through the booking process more effectively. When every element aligns with your brand, visitors are more likely to complete their appointment.

Build Trust and Credibility

When your booking page matches your website and brand, clients feel confident they're booking with the right business. Consistent branding builds trust and reduces booking abandonment by eliminating confusion about your business identity.

Professional First Impression

A branded booking page creates a polished, professional first impression. Clients see a cohesive experience that reflects your business quality and attention to detail, setting the right expectations for your services.

Mobile-First Experience

The majority of bookings happen on mobile devices. Cicini's booking pages are optimized for mobile from the ground up, ensuring a smooth experience on any screen size. Fast loading, intuitive navigation, and touch-friendly design keep mobile users engaged.

Branded and customizable experience

Every element of your booking page can be customized to match your brand. From colors and fonts to service descriptions and staff profiles, create a booking experience that feels like a natural extension of your website and business identity.

Logo and Brand Colors

Upload your logo and set custom brand colors to create a booking experience that matches your website perfectly. Choose primary and accent colors that reflect your brand identity and create visual consistency across all touchpoints.

Typography and Fonts

Select fonts that align with your brand style. Choose from web-safe fonts or integrate custom fonts for a fully branded experience that clients will recognize and associate with your business.

Service Display and Organization

Control exactly which services appear on your booking page. Show or hide services, organize by categories, and customize descriptions to guide clients to the right appointment type for their needs.

Staff Profiles and Visibility

Choose whether to show staff members by name or keep them anonymous. Enable clients to book with specific providers or let them select any available time slot. Display staff photos, bios, and specialties to help clients make informed decisions.

Mobile-first booking experience

More than 60% of appointment bookings happen on mobile devices. Cicini's booking pages are built mobile-first, ensuring every client has a smooth booking experience regardless of their device.

Fast Loading

Optimized performance ensures booking pages load quickly on mobile networks, reducing bounce rates and keeping clients engaged.

Touch-Friendly Design

Large buttons, intuitive navigation, and swipe-friendly interfaces make booking easy on smartphones and tablets.

Responsive Layout

Booking pages automatically adapt to any screen size, from small phones to large tablets, maintaining usability and visual appeal.

Custom fields and intake forms

Custom Fields and Intake Forms

Collect the information you need before appointments with custom fields and intake forms. Add text fields, dropdowns, checkboxes, and file uploads to gather client details, preferences, medical history, or any other information relevant to your services.

Collect client information during booking with custom form fields
Require specific information based on service type or appointment category
File uploads for documents, images, or intake forms
Conditional fields that appear based on previous answers
All information automatically saved to client profiles for future reference

Trust and professionalism

Trust is essential for converting visitors into clients. Your booking page should communicate professionalism, reliability, and attention to detail through every element of the user experience.

Clear Policies and Terms

Display cancellation policies, refund terms, and any other important information clients need to know before booking. Transparent policies build trust and set clear expectations.

Secure Payment Processing

PCI-compliant payment processing with clear security indicators gives clients confidence to complete transactions. Display security badges and encryption information to reinforce trust.

Professional Design

Clean layouts, consistent branding, and polished visual design create a professional impression that reflects your business quality and attention to detail.

Clear Communication

Well-written service descriptions, clear pricing, and straightforward booking steps eliminate confusion and help clients feel confident about their appointment choices.

How booking pages connect with other features

Booking pages work seamlessly with other Cicini features to create a complete scheduling solution. When clients book on your page, the entire system works together to deliver a smooth experience.

Online Booking Integration

Your booking pages are powered by Cicini's online booking system, which handles real-time availability, timezone detection, and conflict prevention. Every booking page automatically shows accurate availability and prevents double-booking.

Payment Processing

Integrate payment processing directly into your booking pages. Require deposits, full payment, or allow free bookings—all configurable per service. Secure payment collection happens on your branded page, maintaining a consistent experience.

Automated Workflows

Connect booking pages with automation rules to send confirmations, reminders, and follow-ups automatically. When a client books on your page, trigger email sequences, SMS notifications, or calendar syncs without manual intervention.

Calendar Synchronization

Bookings made on your page automatically sync with your calendar through calendar sync. Two-way synchronization ensures your schedule stays accurate across all platforms, whether clients book on your page or you add appointments manually.

Embedding and sharing options

Share your booking page anywhere clients might look for your services. Generate shareable links, embed codes for your website, or QR codes for in-person locations.

Shareable Links

Generate a unique URL for your booking page and share it anywhere—email signatures, social media, business cards, or marketing materials. Your booking page works perfectly as a standalone link.

Website Embed Codes

Embed your booking page directly into your website using simple iframe code. The booking experience appears seamlessly within your site, maintaining your brand throughout the entire customer journey.

QR Codes

Generate QR codes that link directly to your booking page. Perfect for in-person locations, print materials, or business cards. Clients scan and book instantly from their mobile devices.

Who booking pages are for

Small Teams and Solo Practitioners

Create a professional booking presence without a full website. Your booking page serves as a complete online presence where clients can learn about services, see availability, and book appointments. Share the link on social media, business cards, or email signatures.

Growing Organizations

Scale your booking operations as your team expands. Booking pages support multiple staff members, service categories, and locations. Customize different pages for different service lines or departments while maintaining brand consistency.

Multi-Service Organizations

Organize complex service offerings with categorized booking pages. Create separate pages for different service types, departments, or locations, each with its own branding and configuration. Guide clients to the right booking experience for their needs.

Booking pages work seamlessly with online booking, payment processing, automations, and integrations to provide a complete booking solution. Explore all features or see industry-specific solutions.

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Create your custom booking page today

Start building a booking experience that reflects your brand and converts more visitors into clients. Customize your page, share it anywhere, and watch bookings grow.

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All plans include custom booking pages. Start free, no credit card required.